Strengthening its local footprints, ABB opens an office in Palembang, South Sumatra

2015-06-12 - As part of its efforts to provide better service for its business partners and to expand its business networks, ABB opened a representative office in Palembang, South Sumatra. The inauguration of this office took place on June 4, 2015 at Novotel Palembang Hotel in Palembang, and attended by nearly 300 business partners in a business gathering.

Dodon Ramlie, Director of ABB in Indonesia said that ABB envisions South Sumatera as a potential market, and as the market continues to grow, ABB decides to open a sales representative office in Palembang to capture the market’s potentials.

“For ABB, South Sumatra is considered as an area with great business potential especially when a lot of growing industries such as power, oil and gas, coal mining are developing their business operation. By opening an office as the extended arm, we aim to provide a better service for our customers, particularly in South Sumatera area”, said Dodon. He also added that ABB was looking forward to helping industries in this region to improve their productivity, and to support the government in developing sustainable levels of electrical power supply.


From left: Eddy Mukhtar (Branch Manager of ABB in Palembang), Paranai Suhasfan, General Manager of PLN for South Sumatra, Jambi and Bengkulu area (S2JB), and Dodon Ramlie (Director of ABB in Indonesia)

The inauguration was complemented by a one day workshop which served as a platform for customers to receive the latest technology updates from ABB that can help utility and industries improve their performance. During this seminar, the sessions were divided into two breakouts to accommodate specific topics for the selected industry sector, as well as to ensure a more focused and well-directed discussion.


In his opening remarks from Paranai Suhasfan, General Manager of PLN for South Sumatra, Jambi and Bengkulu area (S2JB) shared his encouraging support. “It is a very positive initiative from ABB to open an office in Palembang to cater the growing South Sumatera market. With an office and team based in Palembang, hopefully it will bring ABB closer to its customers as it provides a better and faster access to get in touch each other”.

The South Sumatra province is remarkably known as its ability to attract and sustain foreign and domestic investment, a facility that was measured according to the strength of existing hard and soft infrastructure, the business-friendly approach and institutional framework of the local authorities and the level of economic growth. South Sumatra scored well on all of these, making it one of Indonesia’s star investment provinces.

The province is also known as the home for coal and oil and gas. Indeed, South Sumatra is potentially one of the world’s coal kings. According to Central Bureau of Statistics figures, of Indonesia’s total coal reserves of 104.8bn tonnes, 52.4bn tonnes are in Sumatra, with 90% of these in South Sumatra. (source: Oxford business report)

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